“Nike has failed miserably!” Liverpool FC’s New Strip Roast Badly Because He Looks Like Ronald McDonald!

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The arrival of a new stripe (shirt) for an English Premier League football team is BIG news for fans and sponsors.

Sports brands such as Nike and Adidas pay huge sums to clubs to become kit suppliers and in turn get the money back by getting a percentage (usually around 15-20%) for each shirt sold. Don’t forget that EPL teams have a global following and so it’s often a parcel of merchandise.

So step into the 2021-22 season strip for EPL club Liverpool who have been cruelly compared to McDonald’s mascot Ronald McDonald.

Liverpool are affectionately known as ‘the Reds’ and usually play in a scarlet shirt. however, the new number – created by main sponsor Nike – is yellow and features controversial red checkered trim around the neck and sleeves. The club last played in a yellow jersey in 2014.

Nike was announced as Liverpool’s official shirt supplier in June last year in a deal worth £150 million (A$280 million) over five years. Nike also pays the club additional bonuses for any tournament wins.

The club revealed the new band yesterday via this YouTube rock clip:

In a statement via its website, Liverpool bosses described the new kit this way: “The red and yellow checkered trim on the collar is inspired by the passion and energy of the Kop and the checkered flags that have first lit up the end of the Reds. the stadium in the 1977 European Cup final, which then set a precedent for all future major European nights. The subtle pinstripes underline the close connection between the club and its community.

However, fans quickly took to social media to show their displeasure with the new tape.

One person describing it as a “miserable failure” on Nike’s part, while most people saw the funny side and the Ronald McDonald reference. Check out some of the vitriol and nastiness below:

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